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Jensen Sound utilizes an itegrated system of Computers and DVD Clips to provide Background/Lead-In Music and Sound Clips.  Thousands of Music CDs present on the two main Computers provide limitless resources to meet every need.

Music for the Rodeo Events themselves (both roughstock and timed events) is generated by a DVD Clip Player that is electronically controlled by the Farmtek Rodeo Timer.  This enables the accurate start and end of the Event Clips.

Digital processing of the Music is performed in the Computers, allowing other audio sources such as the Announcer to be separately mixed for optimum discernability and inflection.  The final audio Mix is then delivered to the Amplifiers via a Digital Limiter, permitting all sound components to rise to the upper limit of the Amplifiers and Speakers.